Google Surveys gives you a quick,
cost-effective way to get valuable insights into the minds of your target
audience. Gather the insights you need to make better and faster business
decisions.
First, reach the audience you want; design
your survey and who you want to respond. Reach highly specific audience with
Survey 360.
Second, get real insights from real people. The respondents answer
questions in exchange for incentives such as getting Google Play credits. If you feel confident, you can get a
representative sample without having to ask demographic questions yourself.
Third, you can see the initial results within hours. The analyzed data is delivered in
easy-to-navigate graphs, demographic segmentation, and cross-tabs. You may share
results with your team or customers via email, links, or export them as
spreadsheets.
Finally, find a solution that fits. Surveys offers pay-as-you-go and
enterprise solutions to help you get answers and make business decisions.
What you have learnt about this platform?
I have learned that how marketers are driving strong business growth through data-driven marketing transformation. I noticed that a lot of leading businesses use data -driven marketing strategies, they can make up to 20% more in revenue and 30% more cost savings as a result. The quality of the data is also very important. We have to make sure the samples we collected is up to date, and they should be taken from the right target groups.
I have also learned making the websites mobile-friendly can increase the sales as well. In a recent study, Google found that 81% of smartphone users are more likely to purchase from companies whose mobile sites or apps help them easily find what they are looking for. By using the Google Optimize, it will improve your website a lot, and attract more customers.